Comments on Cris' review of Carrotmob
Carrotmob
Description: Carrotmob organizes consumers to make purchases that give financial rewards to those companies who agree to make environmentally friendly choices.
"Consumers shall be zombified no more! "
The Carrotmob campaign is drawing attention. They have created an economic model that uses capitalism for good and not evil. Its an experiment to show what happens when consumers choose to use their collective buying power to have a positive impact on companies to become more socially and environmentally responsible. What's the carrot? A network of consumers gathering to make it rain money on their business to raise the funds to green their business.
Cris' keywords: capitalism, consumerism, eco-friendly, networking, environment, money, energy, green, sustainable
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