Comments on Cris' review of The Triple Bottom Line
The Triple Bottom Line
Description: Business Book by Andrew with Karl weber.
Achieving Economic, Social and Environmental Success
A few months ago, I participant in an environmental focus group. We were asked if we knew what the "triple bottom line" was. I don't recall any of us being able to answer the question successfully, so I went in search of a book, and found "The Triple Bottom Line: How Today's Best-Run Companies Are Achieving Economic, Social and Environmental Success -- and How You Can Too", a comprehensive 320-page hardcover devoted to corporate response to our growing environmental needs, sustainability and accountablility. An important read.
For those that aren't going to buy this book, here's what triple bottom line is in a nutshell, courtesy of www.sustainability.com: "The term is used to capture the whole set of values, issues and processes that companies must address in order to minimize any harm resulting from their activities and to create economic, social and environmental value...."
Cris' keywords: triple bottom line, map, sustainability, corporate responsibility, sustainable company

