Comments on Stephanie's review of The Triple Bottom Line
The Triple Bottom Line
Description: Business Book by Andrew with Karl weber.
The 3 Ps
People, Planet, Profits is an easy way to remember the triple bottom line. It's clear that companies can still be profitable while adopting sustainable practices and by being socially responsible. These are the types of companies I want to support, just like the LOHAS demographic. From Wikipedia "The concept of TBL demands that a company's responsibility be to 'stakeholders' rather than shareholders. In this case, 'stakeholders' refers to anyone who is influenced, either directly or indirectly, by the actions of the firm. According to the stakeholder theory, the business entity should be used as a vehicle for coordinating stakeholder interests, instead of maximizing shareholder(owner) profit." The arguments against this are interesting, however as green becomes more and more mainstream, all companies will be faced with joining the crowd or being left behind. Taking this one step further apparently is the B Corporation Movement, find out more at http://bcorporation.net
Stephanie's keywords: people planet profits, B Corporation, stakeholders, triple bottom line
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