Supporting Local Rivers

With approximately 50% of the drinking water in the United States coming from rivers, the need for clean water touches the lives of millions of Americans each and every day.

From waterway cleanups to organizing educational programs, there are countless ways to learn how to protect local rivers. Through a Rivers Awareness Partnership™ program with American Rivers and River Network, Tom’s of Maine is looking to support and honor people that take an active role in their communities.

This year, the partnership focuses on “river heroes” who help improve water quality and inspire others to become involved. To salute these local citizens, Tom’s of Maine is launching its first-ever ‘River Stories’ Video Contest. The contest invites people to share their river preservation projects online as a way to draw attention to local efforts and volunteer opportunities.

Now through October 31, 2008, river supporters are invited to create their own, original video that demonstrates how they are making a positive impact on the rivers in their community.

For more information and to view current submissions visit http://www.tomsofmaine.com/savingrivers.